Project rsp.kyiv

Case study of the company Potrbiy Liudi, targeting and SMM

Input data

Indicator, portfolio, companies People Needed

Tariff

Business

Subject

Sport Club

Link to Instagram:

rsp.kyiv

Monthly budget:

from $500 to $1,300

About the client:

RSP.KYIV is a sports club that offers its clients a wide range of opportunities for active sports. The club has a variety of sports courts for playing padel, tennis, squash and badminton, allowing customers to experience the true joy of the game and improve their skills. In addition, there is a modern gym on the club's territory, where visitors can practice fitness and strengthen their bodies.

Purpose

1. Promote unique product offerings to attract new customers.
2. Increase in coverage and engagement on posts, rolls.
3. Preparation of informative posts for the purpose of engagement.

Results

1. Increase in the number of subscribers by 40-70% per month, with a budget of $500+
2. Involvement of the audience on Instagram/Facebook through the target, by 40-70% per month.
3. The number of targeted appeals has increased several times, the peak of appeals is over one hundred per month.

The "Business" rate is $500

Languages: Ukrainian, Russian. (Other languages +50%) Duplication of posts on LinkedIn, Twitter, Pinterest, Tiktok, YouTube, Twitch from $20

- We configure Instagram in business format (name, description, design)
- Study of the goals and tasks of the project, analysis of competitors. - We are developing a content plan for the project.
- We select references for Video\Reels as needed.
- We develop design layouts for publications in your corporate style (up to 9 layouts)
- Creation of up to 16 publications according to the content of the plan per month.
- We design up to 8 story archives. - Video\Reels no more than 6 materials from 16 publications. - Stories, up to 20 pictures per month.
- Ability to duplicate posts on Facebook.
- 4 specialists in the team (Targetologist Ads, SMM-manager, Content-manager, SMM – Designer)

The second part of the tariff package
- Development of 6 design works per month for SMM tasks (Targeting, contests, promotions, greetings...)
- Setting up targeted advertising, 2 advertising companies (up to 3 ad groups per month)
- The possibility of holding 1 competition per month. Monthly report on work on the project.

In the course of advertising, creatives were used, both drawn by the designer and filmed by the customer and edited by us Video Reels, Stories.

Tariff package project

Short result

40%

Subscribers grew by

100%

Number of requests

50%

Number of customers per month

They worked on the project

Denis

Manager

Denis is the voice of our company. He spends hours making sure our customers feel cared for and enjoy interacting with the company. If you have any suggestions or ideas, you can write to us.

Photo by Yevgeny, Targeting, People Needed company, Kyiv

Eugene

Targetologist

He is the project curator. He is the main engine of creativity in our team. Logical thinking, analytical mindset, but at the same time always able to surprise our clients with a unique approach to business.

Daria

SMM-Manager

Daryna manages all the material that will be published in your social networks. Forms texts for publications, Stories, images for posts... Brings the content plan to life, cooperates between copywriting and design.