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Portfolio, promotion of an auto trading company

International SMM promotion and targeted advertising for the auto trading company GUDVIN GmbH

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About the client and services of an SMM manager in the field of car sales

GUDVIN GmbH is your reliable partner in the field of exclusive car trade. The company specializes in the selection and sale of premium cars for car dealerships in more than 25 countries around the world. Customers receive high-quality vehicles, professional support and fast service.

The customer contacted us with a request for Instagram development, content promotion on TikTok, website advertising setup, and application generation for car sales in the international segment.

Goals achieved thanks to comprehensive SMM promotion of the auto trading company

  • Increase Instagram followers

  • Setting up targeting to receive applications on the website

  • Video content promotion (Reels, TikTok, Stories)

  • Creating a visual car catalog in Instagram format

  • Lead generation via Direct and website

SMM and targeting services provided within the project
  • Maintaining Instagram and Facebook pages

  • Developing a content plan, particularly for TikTok

  • Creating photo and video creatives

  • Setting up and installing Facebook Pixel on your website

  • Developing targeting strategies in 25 countries

  • Writing texts in English and German

  • Holding competitions and interactive activities

  • Promoting Reels, Stories, and TikTok content

  • Regular analytics, A/B tests and campaign optimization

Instagram targeting and targeted advertising for an international audience

Main audiences:

  • Car dealership owners, distributors, wholesale buyers

  • Audiences from the EU, Middle East, UAE, Asia

  • Interests: luxury cars, cars from Germany, car trading, business purchases

  • Behavioral targeting: site visits, add to cart, leads

  • Look-alike audiences based on content and page engagement

    Advertising budget: from €1,000 to €6,000 per month (depending on season, country and campaign volume)

Results of SMM promotion and targeted advertising

  • 45% increase in Instagram followers in 3 months

  • More than 1000 applications per month from the website and Direct

  • High viewing rates for Reels and TikTok content

  • Up to 400,000+ impressions of advertising content every month

  • 2.3 times reduction in the cost of lead

  • Significant growth in brand awareness in the B2B segment

The team that provided professional smm services and targeting

  • Yevgeny — strategist and SMM project manager

  • Daria — copywriter and video editor (Reels, TikTok)

  • Christina is a designer with a focus on premium visuals

  • Artem is a targeting expert with experience in international B2B campaigns.

Conclusion

GUDVIN GmbH is an example of how properly built SMM promotion and targeted advertising on Instagram help a B2B company enter new markets. Thanks to a comprehensive approach, we ensured an increase in applications, audience activity, and a strengthening of the brand's position in the international arena.

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