Order contextual advertising settings: rates and prices
Tariff
Basic
Monthly reporting
$ 200 / month.
(for local sites, small sites)
- Analysis of the target audience: Research and definition of the main target audience of your site
- Selection of keywords: Selection of up to 100 keywords, matching selection
with the client
- Creation of ads Development of up to 5 text ads for contextual advertising
- Setting up search campaigns: Running and managing search advertising campaigns
- Setting up remarketing campaigns: Development and implementation of remarketing strategies
- Conversion tracking setup: Integration and setup of conversion tracking tools
- Monitoring and reporting: Monthly performance reports and baseline performance monitoring
Tariff
Optimal
Monthly reporting
$ 350 / month.
(for small-scale sites, small online stores)
- Analysis of the target audience: Study of the target audience and market segmentation
- Selection of keywords: Selection of up to 200 keywords, including low-frequency queries, coordination with the client
- Creation of ads: Development of up to 10 text and banner ads
(banners provided by client)
- Setting up search and remarketing campaigns: Optimization
and running multiple campaigns
- Performance Max settings: Use Performance Max to maximize campaign results
- Conversion Tracking Setup: Advanced integration of conversion tracking tools
- Analytics and improvement: Weekly reports, performance analysis and suggestions for improvement
Tariff
Maximum
Monthly reporting
$ 500 / month.
(for large-scale sites, small portals)
- Market and audience analysis: Market, competitor and target audience research
- Exclusive keyword selection: Optimization of more than 300 keywords, including high-performance and niche queries, matching with the client
- Variety of ads: Creation of more than 15 different text, banner and video ads (video, banner provided by the client)
- Comprehensive campaign setup: Development and launch of complex advertising strategies, including Performance Max
- Product feed formation: Development and optimization of feeds for online stores
- Merchant Center Setup: Configuration and management of Google Merchant Center to improve product visibility
- Advanced conversion tracking setup: Full integration and customization of conversion tracking systems for comprehensive analysis
- Advanced analytics and optimization: Continuous monitoring, analytical reports and regular suggestions for improving campaigns
Our case studies on setting up contextual advertising
Answers to constant questions
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How do we work?The manager creates a WhatsApp/Telegram/Viber chat and adds our specialists. - Next, they send/reset the details for prepayment (which we discussed earlier). - Next, the team asks questions about the project and requests access. - After you have answered all the questions, the team does a detailed analysis (takes about 1 day). - Then they send the work plan. - etc. If you have questions or something is not clear, write in the general chat, the team will always help you!
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What are the payment options?Payment can be made from any country in the world. Our company works on a prepaid basis, but under different conditions. 1. Payment through the freelance exchange. (50% advance payment, the remaining 50% after 15 days of work) 2. International transfer. (100% advance payment) 3. We are an LLC, payment according to the contract. (100% advance payment) 4. Other options. We always go to meet the client and find the best payment options.
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What gives contextual advertisingContextual advertising provides high-precision targeting, allowing you to show ads to users who are actively searching for products or services related to your offer. This helps to increase the effectiveness of advertising campaigns and increase conversion, since the ads are seen by people who are potentially interested in them. Contextual advertising also provides a quick start and the ability to receive instant traffic to the site, which is especially important for new products or promotions. It provides flexible budget and campaign settings, making it affordable for businesses of all sizes.
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How much does contextual advertising cost?The cost of placing contextual ads depends on many factors, including the competition for keywords, the quality and relevance of the ad, and the set budget. Prices can vary from a few hryvnias to several hundred hryvnias for each click, depending on the industry and the specifics of the target audience. The budget is determined by the advertiser and can be adjusted at any time depending on the results of the advertising campaign.
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What is the difference between targeted and contextual advertising?Contextual advertising is shown to users who are looking for specific information in search engines and is based on the relevance of the ad to the search query. Targeted advertising, in turn, focuses on the interests, demographics and behavioral characteristics of users on social networks and other platforms. The main difference lies in the targeting methods: contextual advertising is aimed at queries, and targeted advertising is aimed at the audience.
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What is contextual advertising?Contextual advertising is a type of Internet advertising that is shown to users based on their queries in search engines or according to the content of the web pages they are viewing. Such advertising is displayed in the form of text ads, banners or videos. The main goal of contextual advertising is to show an advertising message to those people who are interested in a product or service, that is, to those who are already looking for a similar offer on the Internet or are interested in similar topics.
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How does contextual advertising work?Contextual advertising works as follows: when a user enters a query in a search engine or views content related to a certain topic, the system analyzes this data and displays relevant advertisements. The selection of ads is based on the keywords that the advertiser defines and the interests of the audience that it wants to reach. Advertisers pay for clicks on their ads (pay-per-click model, PPC) or for impressions (pay-per-impression model, CPM), depending on the strategy chosen. This approach allows you to effectively target the audience and attract potential customers who are interested in buying or receiving services.