Кейс таргетованої реклами для Проєкту Sputnik 1

Sputnik 1 project
Instagram and Facebook ads for the world's first modular cryptocurrency messenger

Input data

Tariff

Business

Topic

Crypto

Instagram link:

sputnik_1_com

Monthly budget:

from 800$ to 2000$

About the client:

Sputnik-1 | Messenger is an innovative modular messenger created for iOS and Android. Specially designed for comfortable communication and file transfer, Sputnik-1 provides users with a wide range of possibilities. With this app, you can easily exchange messages, send files and even listen to music while inside the app.
Also provides the ability to store and transfer cryptocurrency.
With instant translations and operational support.

Goal

1. Attracting customers to Google Play and the App Store to install the app.
2. Promotion of introductory posts and contest posts on Engagements and Coverages.
3. Engagement for contest and outreach for stories.

*The project was taken from scratch and advanced on a turnkey basis, working on both Instagram and Facebook.

Results

1. This is a fairly unique project, so on average, we received 1000-1500 clicks to install the app per $100 of budget.
2. Engaging the audience on Instagram/Facebook through targeting, by 40-80% per month.
3. Contests have brought more than 2.5 thousand Instagram followers.

The "Business" rate is $500

Languages: Ukrainian, Russian. (Other languages +50%) Duplication of posts on LinkedIn, Twitter, Pinterest, Tiktok, YouTube, Twitch from $20

- We configure Instagram in business format (name, description, design)
- Study of the goals and tasks of the project, analysis of competitors. - We are developing a content plan for the project.
- We select references for Video\Reels as needed.
- We develop design layouts for publications in your corporate style (up to 9 layouts)
- Creation of up to 16 publications according to the content of the plan per month.
- We design up to 8 story archives. - Video\Reels no more than 6 materials from 16 publications. - Stories, up to 20 pictures per month.
- Ability to duplicate posts on Facebook.
- 4 specialists in the team (Targetologist Ads, SMM-manager, Content-manager, SMM – Designer)

The second part of the tariff package
- Development of 6 design works per month for SMM tasks (Targeting, contests, promotions, greetings...)
- Setting up targeted advertising, 2 advertising companies (up to 3 ad groups per month)
- The possibility of holding 1 competition per month. Monthly report on work on the project.

In the course of advertising, creatives were used, both drawn by the designer and filmed by the customer and edited by us Video Reels, Stories.

Tariff package project

Short result

85%

Subscribers grew by

1375%

Number of transitions

950%

Number of clients per month

They worked on the project

Denis

Manager

Denis is the voice of our company. He spends hours making sure that our clients feel cared for and enjoy their interactions with the company. If you have any suggestions or ideas, you can write to us.

Eugene

Targetologist

Project curator. He is the main engine of creativity in our team. Logical thinking, analytical mindset, but at the same time always able to surprise our clients with a unique approach to business.

Kristina

SMM-Designer

Krystyna is responsible for the visual concept of the product, a creative approach to the presentation of photo content. Her task is to help the customer formulate creatives for the target audience and visually package it so that it is perceived correctly